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Tim Kozak
Founder at Leverion • Chief Product Officer at Typedesk
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Vitalii Sydorenko
Co-founder at LOOQME •
Partner at Gearheart
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Enjoy exploring the knowledge base!
Even experienced entrepreneurs get stuck navigating extreme uncertainty that comes with building a startup from scratch.
We created this for founders trying to get to their first 10-20 B2B customers.
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How to Find a Good Startup Idea
The Pain Cave & How to Avoid It
Demand VS Supply VS Distribution
The PMF Mountain (0–1 vs. 1–100)
Why Smart Founders Fail at 0→1
Pull vs. Push & the First Bottleneck
Identifying High-Conviction Markets & ICP
Demand Signals & “Hell Yes” Customers
Tools for Capturing Demand Insights
Building the Conversation Engine
Handling Early Sales Without Overbuilding
Demand-Side Demo / Case Study Approach
Common Failure Modes in Early Sales
Follow-Up & Conversion Hygiene
Doing Things That Don’t Scale (Well)
Fast, Manual, High-Touch Delivery
Gathering Feedback & Iterating
Prioritizing the One Thing That Matters Now
Knowledge Base is a work in progress… more coming soon!
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Ready to go from idea to clear 0→1 growth?
Work with us to validate demand before you build. Save $100K+ in wasted development time and start with founder-led sales.
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Ideas and frameworks in this knowledge base are inspired by the works of Rob Snyder (Harvard Innovation Labs) and Yuriy Zaremba (AiSDR) and Paul Graham (YCombinator), and distlled from personal experience of Tim & Vitalii
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